Clients and Projects
At Avanza Communications, we work primarily with insurance/financial
services, management consulting or professional services, and entrepreneurial
clients. But
we’ve also completed successful projects with publishing,
healthcare, and technology firms. To view our projects over the
last 18 years (spanning current and former jobs), check out our
industry clients/projects below. Our
industry portfolios showcase more recent work.
Insurance/financial services
Avanza Communications has over 20 years experience with insurance
companies selling life insurance, annuities, retirement programs,
and employee benefits. For more than 25 insurers, Avanza has created
publication content, agent/distributor selling tools, and employer
and employee communications tools and content. We also have extensive
experience building sales training courses, with deep expertise
in the voluntary benefits industry.
Management consulting/professional services
Avanza Communications has a strong affinity with management consulting
firms. For more than 20 years, we have helped such firms advance
in the marketplace by providing the tools and content they need to
communicate their unique expertise to their prospects and clients.
In fact, publishing content on the web, in trade publications,
and elsewhere is one of the most powerful consulting firm marketing
strategies. Publishing your intellectual capital—your firm’s
business content—helps prospective clients sample your expertise
and develop a taste for your capabilities. Excellent content often
leads to lucrative business relationships.
Entrepreneurial
Ventures
Avanza Communications believes strongly in the entrepreneurial spirit.
We work with many entrepreneurs and have been involved with four
start-ups ourselves. Entrepreneurs face the challenge of defining
their business model in writing so that it appeals to investors,
prospects, employee candidates, and strategic partners.
We help such firms create business plans, new-business proposals, presentations,
marketing brochures, and web site content that convey their strengths—and
generate financial results.
Publishing
Avanza Communications provides writing and editorial services to
publishing firms that demand top-shelf business content. We specialize
in delivering news and training content that lays the foundation for product success.
Healthcare
Healthcare is a vital segment of the U.S. economy. What’s
more, companies in the healthcare sector touch virtually every American,
greatly affecting quality of life. Avanza Communications has a deep
interest in healthcare issues and has worked with a variety of healthcare
payors to improve their marketing, communications, and training content.
Technology
Technology is characterized by complexity and perpetual white water. Creating
marketing and communications content under these conditions is a
unique strength of Avanza Communications. For nearly 10 years,
we have worked with technology providers that have reshaped their
industries through product innovation and marketing prowess.
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